Hyundai Motor Group Innovation Centre Singapore (HMGICS) is showcasing DICE (Digital Curated Experience), a conceptual study by the Hyundai Motor Company that reimagines the future of personalised transportation.
First revealed at Hyundai's booth during CES 2024, DICE explores how technologies such as artificial intelligence, spatial computing, and modular design could shape next-generation mobility. The display at HMGICS offers a forward-looking perspective on potential mobility developments, reflecting HMG's commitment to innovation in mobility solutions.
As HMG's first global open innovation hub, HMGICS pioneers future transport by redefining the value chain from manufacturing technologies and product development to customer-centric experiences. The introduction of DICE supports HMGICS' mission and role as a testbed for human-centric innovation.
The DICE display complements ongoing public programs at HMGICS, such as the Discovery Tour and Skytrack ride, which offer visitors unique opportunities to explore HMG's innovations up close. Alongside interactive exhibits and transparent production spaces, these experiences provide insight into the advanced technologies and processes shaping future transport solutions.
