Porsche at Jewel, Porsche's latest lifestyle-led space, is now officially open. Located on Level 1 in Jewel Changi Airport, the brand says the space "seeks to combine Porsche heritage, automotive passion and flavours from around the world under one roof".
Porsche at Jewel has four distinct zones: The Culture Garage, a Porsche Lifestyle store, Cafe Carrera by Baker & Cook, and a reception area for Porsche Experience Centre (PEC) Singapore.
Set to open in 2027, the PEC is a purpose-built space beside Changi Exhibition Centre that will offer a driving-focussed facility to enable visitors to try out the cars' dynamic capabilities.
The Culture Garage is a periodically changing exhibition space that features seasonal highlights, rare vehicle displays, and themed collections. Its varying nature ensures guests have something new to experience when they return.
The inaugural display is a red 911 Carrera set against the iconic shophouses in Joo Chiat Road. It celebrates Singapore's 60th birthday, as well as Porsche's heritage and timeless design.
Speaking of colours, the Porsche at Jewel store features vintage car body colours such as Hellefenbein (Light Ivory) and Mintgrun (Mint Green). The former helps evoke a feeling of warmth and welcome, while the latter gives the space a modern feel. Pepita houndstooth textile from vintage Porsche interiors features in the furnishings and accents.
Bringing newcomers closer to the brand is the feature wall by Stefan Bogner, a Porsche enthusiast and the founder of Curves Magazine. This wall showcases imagery from drives across Southeast Asia, along with exclusive stories from the Porsche vault.
Meanwhile, the Porsche Lifestyle store offers a curated selection of apparel, accessories, and seasonal collections. The debut capsule collection is a new partnership between Porsche Singapore and Singaporean artist Tiffany Lovage that commemorates Singapore's 60th birthday this year.
Lovage's limited-edition artwork is inspired by local kopi culture that reimagines coffee shop scenes. It blends community warmth with Porsche's design DNA. The brand says additional seasonal lifestyle collections and brand collaborations will be unveiled at later dates.
Baker & Cook, which operates Cafe Carrera at Porsche Studio in Guoco Midtown, once again takes charge of the food and beverage offerings. At the Jewel Store, visitors can try the six signature sandwiches that are inspired by some of the world's legendary driving routes.
A limited-edition box of macarons, which is a fusion of Porsche's Paint-to-Sample palette and flavours inspired by Singapore's culinary heritage, is currently available as well. It combines local flavour, bold colour, and creative expression with every bite.
Porsche at Jewel is located at unit #01-205/206 in Jewel Changi Airport and is open from 10am to 10pm daily. Customers of the Porsche Privilege programme can redeem two hours of free parking (General Parking levels B3 to B5).
