For the first time, Porsche appeared jointly with Frauscher Boats at boot Dusseldorf 2026, as well as being the event's official mobility partner.
The appearance in Dusseldorf was specifically aimed at a strategically relevant target group. Even before the partnership began in 2022, market analyses by Porsche and Frauscher had identified significant overlap between sports car fans and boating enthusiasts.
At the heart of Porsche's presence at boot Dusseldorf was the German premiere of the new Porsche Cayenne Electric. The brand’s second fully electric SUV combines high performance with outstanding everyday usability. The Turbo version delivers up to 850kW and is also ideally suited as a powerful towing vehicle for boat trailers.
The Macan Turbo Concept Lago also played a central role in the interplay between car and boat on the exhibition stand. Realised by Porsche Exclusive Manufaktur, this design study serves as a stylistic and conceptual bridge between road and water. It also incorporates numerous maritime design cues, such as the exclusive Darkteal Metallic paint finish, specially designed side blades, and selected interior details inspired by boatbuilding.
Porsche and Frauscher also showcased a new sports boat: The Frauscher x Porsche 790 Spectre, developed from the ground up and carrying over technology directly from the Macan Turbo, such as its high-voltage battery, electric motor, and control electronics. This allows the boat to deliver up to 400kW of power and achieve a top speed of 95km/h.
This reciprocal design approach extends right down to the finest details: The yacht-style real wood trim, marine-grade textiles in the interior, and a compass replacing the Sport Chrono stopwatch, all of which reference the maritime world and underscore the holistic nature of the collaboration. While the Macan Turbo Concept Lago remains a design study for the time being, the Frauscher x Porsche 790 Spectre is now available to order.
