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157 virtual articles

Lamborghini's first foray into the virtual world of Fortnite
This sees the latest evolution of the Lamborghini Fast ForWorld Experience, an ecosystem that allows players to explore, race, and interact with elements.
Lamborghini News
Aston Martin brings its Valhalla to the virtual gaming realm
The supercar can be unlocked in Fortnite and Rocket League from 18 December 2025 and will feature the same livery as shown at the 2025 Monaco Grand Prix.
Aston Martin News
Cayenne speeds up project development with virtual testing
About 120 test vehicles, which require time to be built, were largely replaced by digital equivalents, shortening the entire project timescale by 20%.
Porsche News
Bridgestone hosts virtual gaming competition
Participants will race in a Lamborghini Huracan STO on the Hakone Grand Prix in the Forza Motorsport video game series to win a host of prizes.
Other News
MINI reveals VR-centred tech, dubbed MINI Mixed Reality
The latest innovation gives drivers the opportunity to be immersed in the MINI universe from directly behind the wheel of a MINI, thanks to virtual reality.
MINI News
Mercedes-Benz unveils new AI-powered virtual assistant
The new MBUX Virtual Assistant makes use of AI to helpful suggestions based on learned behaviour, and is visualised via a 3D 'living' star.
Mercedes-Benz News
Mercedes to present new MBUX Virtual Assistant at CES 2024
The new MBUX Virtual Assistant system will run on the firm's in-house MB.OS architecture, and comes powered by the Unity game engine.
Mercedes-Benz News
Aston Martin to debut new model at Monterey Car Week
The yet-to-be-revealed new model will be showcased alongside a new Valhalla virtual reality experience at Monterey Car Week.
Aston Martin News
Cupra presents DarkRebel virtual sports car
The Cupra DarkRebel is being presented in the metaverse, where users will be able to see the car in a variety of colours and backgrounds.
CUPRA News
Lancia to showcase new corporate identity in the Metaverse
Lancia has announced that its showroom at the 2023 Metaverse Fashion Week will house a veiled car that will only be unveiled come April.
Other News
Virtual reality plays role in styling the new Honda Prologue EV
Virtual reality was a key technology in the design process of the 2024 Honda Prologue EV, helping provide an immersive environment for engineers and designers.
Honda News
Porsche unveils entry into virtual worlds during Art Basel in Miami
Porsche is launching a new opportunity for its fans to interact with the brand in the digital sphere its first collection of NFTs at Art Basel Miami.
Porsche News
Ferrari introduces its first dedicated virtual motor sports concept car, the Vision Gran Turismo
The Vision Gran Turismo is a futuristic single-seater, which sports a more extreme version of the V6 adopted in the recently launched Ferrari 499P.
Ferrari News
6 worst features on new cars that we can certainly live without
New cars come with the latest and greatest features, right? Well, perhaps not. Here are six features on new cars that we'd much rather do without.
Features
MINI creates virtual MINIverse racing experience
MINI fans can now race each other in their customised vehicles with a new immersive 3D experience in Horizon Worlds.
MINI News
Suzuki Vision Gran Turismo virtual car is now available to drive on Gran Turismo 7
The virtual, hybrid, open-top two-seater is powered by an engine from the Hayabusa, along with three electric motors to deliver a total of 426bhp.
Suzuki News
Opel launches new virtual anniversary tour
Opel has launched a new 360-degree virtual tour from which you'll be able to see most of the firm's classics as part of its 160th anniversary celebrations.
Opel News
Porsche launches in-car virtual reality ride at Porsche Experience Centre Los Angeles
The technology combines virtual reality with the physical feedback inside a moving vehicle to offer a truly immersive gaming experience.
Porsche News
You could soon experience virtual reality from the back seats of an Audi
The technology, called holohride, could deliver new elastic content that adapts to driving movements, journey time and driving route.
Audi News
Acura offers the Integra with NFTs in the U.S.A
The NFTs, designed by 3D Artist Andreas Wannerstedt, will be available for the first 500 customers that reserve their Acura Integra.
Honda News

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157 virtual articles

Lamborghini's first foray into the virtual world of Fortnite
This sees the latest evolution of the Lamborghini Fast ForWorld Experience, an ecosystem that allows players to explore, race, and interact with elements.
Lamborghini News
Aston Martin brings its Valhalla to the virtual gaming realm
The supercar can be unlocked in Fortnite and Rocket League from 18 December 2025 and will feature the same livery as shown at the 2025 Monaco Grand Prix.
Aston Martin News
Cayenne speeds up project development with virtual testing
About 120 test vehicles, which require time to be built, were largely replaced by digital equivalents, shortening the entire project timescale by 20%.
Porsche News
Bridgestone hosts virtual gaming competition
Participants will race in a Lamborghini Huracan STO on the Hakone Grand Prix in the Forza Motorsport video game series to win a host of prizes.
Other News
MINI reveals VR-centred tech, dubbed MINI Mixed Reality
The latest innovation gives drivers the opportunity to be immersed in the MINI universe from directly behind the wheel of a MINI, thanks to virtual reality.
MINI News
Mercedes-Benz unveils new AI-powered virtual assistant
The new MBUX Virtual Assistant makes use of AI to helpful suggestions based on learned behaviour, and is visualised via a 3D 'living' star.
Mercedes-Benz News
Mercedes to present new MBUX Virtual Assistant at CES 2024
The new MBUX Virtual Assistant system will run on the firm's in-house MB.OS architecture, and comes powered by the Unity game engine.
Mercedes-Benz News
Aston Martin to debut new model at Monterey Car Week
The yet-to-be-revealed new model will be showcased alongside a new Valhalla virtual reality experience at Monterey Car Week.
Aston Martin News
Cupra presents DarkRebel virtual sports car
The Cupra DarkRebel is being presented in the metaverse, where users will be able to see the car in a variety of colours and backgrounds.
CUPRA News
Lancia to showcase new corporate identity in the Metaverse
Lancia has announced that its showroom at the 2023 Metaverse Fashion Week will house a veiled car that will only be unveiled come April.
Other News
Virtual reality plays role in styling the new Honda Prologue EV
Virtual reality was a key technology in the design process of the 2024 Honda Prologue EV, helping provide an immersive environment for engineers and designers.
Honda News
Porsche unveils entry into virtual worlds during Art Basel in Miami
Porsche is launching a new opportunity for its fans to interact with the brand in the digital sphere its first collection of NFTs at Art Basel Miami.
Porsche News
Ferrari introduces its first dedicated virtual motor sports concept car, the Vision Gran Turismo
The Vision Gran Turismo is a futuristic single-seater, which sports a more extreme version of the V6 adopted in the recently launched Ferrari 499P.
Ferrari News
6 worst features on new cars that we can certainly live without
New cars come with the latest and greatest features, right? Well, perhaps not. Here are six features on new cars that we'd much rather do without.
Features
MINI creates virtual MINIverse racing experience
MINI fans can now race each other in their customised vehicles with a new immersive 3D experience in Horizon Worlds.
MINI News
Suzuki Vision Gran Turismo virtual car is now available to drive on Gran Turismo 7
The virtual, hybrid, open-top two-seater is powered by an engine from the Hayabusa, along with three electric motors to deliver a total of 426bhp.
Suzuki News
Opel launches new virtual anniversary tour
Opel has launched a new 360-degree virtual tour from which you'll be able to see most of the firm's classics as part of its 160th anniversary celebrations.
Opel News
Porsche launches in-car virtual reality ride at Porsche Experience Centre Los Angeles
The technology combines virtual reality with the physical feedback inside a moving vehicle to offer a truly immersive gaming experience.
Porsche News
You could soon experience virtual reality from the back seats of an Audi
The technology, called holohride, could deliver new elastic content that adapts to driving movements, journey time and driving route.
Audi News
Acura offers the Integra with NFTs in the U.S.A
The NFTs, designed by 3D Artist Andreas Wannerstedt, will be available for the first 500 customers that reserve their Acura Integra.
Honda News

Be Notified On The Latest News