Pirelli has joined forces with IXOOST, an Italian firm from Modena that specialises in high-end car audio, to create a new sound experience inspired by motorsport. The result is an exclusive hi-fi system that includes a cutting-edge Bluetooth speaker within a replica wind tunnel tyre made by Pirelli for Formula One teams to conduct aerodynamic testing.

And from the scale-model Formula One wind tunnel tyres, Pirelli P Zero Sound by IXOOST was born. This is a mini tyre that sets new standards of design and technology, traveling its own road when it comes to music.

The acoustic system includes a powerful amplifier with a 100W digital signal processor and is equipped with a 100mm midwoofer as well as a 25mm silk tweeter. The whole system is made entirely in Italy by IXOOST, featuring handcrafted unique touches and attention to detail.

With the most advanced 4.0 Bluetooth APTX technology, Pirelli P Zero Sound can connect wirelessly to smartphones and other compatible devices, enhancing the audio signal in wireless mode and ensuring the best possible playback.

Pirelli P Zero Sound is available in nine different colours that reflect those used to distinguish the different racing compounds. Thanks to its appealing shape and extremely compact dimensions (330mm diameter and maximum depth of 200mm), this inspiring design piece will fit in anywhere, lending a unique and original touch to its surroundings.